Echinacea purpurea 'PowWow Wild Berry' (Coneflower)

Echinacea purpurea 'PowWow Wild Berry'

A compact coneflower with a long bloom season, featuring 3–4" fragrant flowers in deep purple-pink to near-magenta on stiff, branched stems. Stocky and cheerful, it attracts bees and other pollinators, and deer tend to avoid it. Leaving spent blooms provides winter food for finches and other birds.

Size: 18–24" tall × 12–16" spread
Zone: 4–9
Sun: Full sun